About-Us.jpg
Mouths-Audio-Visual.jpg
About-Us.jpg

About


SCROLL DOWN

About


Who We Are

Roger Overall
Creative Director
& Frontman

I'm a messy creative type who spills out all over the place. Photographer, film maker, animator, writer, cartoonist, podcaster... I fought it for a long time and tried to squeeze into a single box. Then, one day, I had to admit I was all these things. Show & Tell allows me to have all of these identities.

Regardless of the medium, I've been helping people tell their stories and share their knowledge since the late 1990s. Sometimes behind a desk, often on location—once in the South American jungle even.

I'm the lead on all of our projects—the person you'll have at your side from start to finish. It's my job to make sure our formula (Valuable + Clear + Appealing = Effective) is applied to your email dispatches and that you have a wondrous experience working with us.

Anne O'Leary
Editorial Director
& Word Herder

Anne.jpg

I am Show & Tell's guardian of the dictionary and slayer of ambiguity. My job is to bring clarity and elegance to our work.

I worked extensively as an editor and sub-editor in the newspaper and magazine industry in Ireland, the UK and the Netherlands.

I am a writer too. My short stories have been published in anthologies, literary journals and newspapers, as well as broadcast online. And I write Wordherding, a blog about writing.

Paul O'Mahony
Consultant Storyteller
& Visionist

PaulOMahony.png

I am a poet, podcaster and writer. I adore the spoken word.

I want to make you feel welcome around me. I hope you won’t be a stranger for long in my company.

My background is varied. It’s simplest to say: it is full of business development and storytelling experience. 

I love opera and gin and Walt Whitman—among many other things. People tell me my curiosity is boundless and I have an unblunted enthusiasm for spontaneous adventure.

I write and talk about my life here: From Bath to Cork with Baby Grace.

Mouths-Audio-Visual.jpg

What we stand for


What we stand for


Our Approach

Above all, our approach is human and warm. We enjoy adding humour and a sense of fun to the business newsletters and dispatches we create. We think successful newsletters give subscribers an experience they want to share with others—an experience they can’t wait to have again.

We also look at things from your audience’s point of view and create content and communication based on this formula:

Valuable + Clear + Attractive
= Effective


People like useful content.

People like content they can easily understand.

People like content that gives them a positive experience.

It sounds simple, but it isn’t easy. It takes a broad skill set to be able to do it.

That's why we're more than a creative production agency.

In addition to a proven creative track record, we have decades of high-level communication and business development experience. We know how to write an attractive and effective story and create an attractive effective way of delivering it.


What Guides Us

When we set up Show & Tell, we had a few guiding principles. We wanted a business we could be proud of. One that helped others achieve their goals.

If they appeal to you, you're probably the kind of person who'd enjoy working with us.

  • Show & Tell is straightforward and easy to deal with. Clarity is our lifeblood.

  • We like to establish long-term relationships based on respect.

  • We enjoy working with people who are building a better world. They enable us to do our very best work.

  • We want to take you and your audience to surprising places.

  • We strive to be remembered. We want you and your content to be, too.

  • We believe strong relationships are built on integrity and openness.

Effective newsletters for business are empowering, enlightening and entertaining